1. SEO is non-negotiable—if you don’t have a strategy in place, consider this your friendly nudge (or shove) in the right direction. I’m your go-to for content mapping, strategy, and writing that’s optimized to make Google and your audience love you.

2. I’m obsessed with writing. No, really—I’ve written articles for several agencies and they were in need of a permanent home. Lucky for you, this blog is where all that creativity finds its voice.

3. Education is my jam. I don’t believe in saying, “Do this because I said so.” No thanks. I prefer explaining the why behind everything, so you’re not just following orders, but actually getting it. This blog is my way of sharing everything I know (without the annoying gatekeeping). Why? Because I want to make our market smarter, better, and a little more fun. When we know better, we do better, and that benefits everyone, including me.

So go ahead—indulge, learn, and enjoy. You might just get hooked.